Columbus SEO Company
Improve rankings and generate more leads from Google & AI Search Engines
Why Trust The Media Captain For Your SEO
16+ Years
Adapting to SEO and Google’s algorithm changes since 2010
3,425+ Keywords
Ranking in Google’s Top 10 across our client portfolio
Source: SEMRush
Multi-Million Recovery
Helped a national car insurance company recover from a Google Penalty
Featured In
Search Engine Roundtable
Co-Founder Jason Parks on detecting local SEO algorithm changes,
SEO Menu of Deliverables
Every engagement starts with a strategy session where we map out your first 90 days.
$750
per deliverable/month
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Your plan includes 1–5 deliverables per month
- Based on your site’s size and how quickly you want to move, we’ll help you choose the right number
- A deliverable isn’t always a single page: it can be a site-wide technical fix, a local SEO initiative, or an AI initiative
- Month 1 is your foundational audit and 90-day roadmap
Included In Every Plan
Show up when nearby customers search for what you do.
- Google Business Profile & Bing Profile optimization
- Service area & location pages
- Local citations & directory listings
- Local backlink & authority building
Behind-the-scenes fixes that help Google properly crawl and rank your site.
- SEMRush Technical Audit
- Site speed optimization
- Broken link repair
- Internal linking strategy
- Image & alt text optimization
- H1, title tag & meta description audit
- 5 proactive recommendations
New, optimized pages built to convert: content, design & development included.
- Service pages
- Homepage optimization
- eCommerce product & category pages
- Gateway page (multi-location businesses)
- Legal & compliance pages (Terms & Privacy Policy)
- Reviews page
Positioning your business to show up in AI-powered search, not just Google.
- AI Instruction Page
- Site-wide messaging & consistency audit
- AI Consistency Database
- List of accolades, certifications, partnerships, and press
- About Us page enhancement with citations
- LinkedIn Enhancement – 2 Profiles
- Social business profile consistency audit (Facebook, Instagram, YouTube, TikTok, Yelp)
- Industry-specific directory audit
- Enhanced bios for key stakeholders
- Schema Markup
Strategic content, not blogging for its own sake.
- Blog audit
- Backlink-focused blogs (earn links from other sites)
- Educational blogs for prospective clients
- FAQ-driven blogs that double as sales collateral
Keep the site fresh and turn visitors into leads.
- Client success stories & case studies
- Contact form & conversion path audits
- Review page & testimonial integration
- Homepage hero refresh
Not sure how many deliverables you need? Talk to an SEO expert. We’ll map out your initial 3-month strategy and recommend the right number for your site.
Proven Results
SEO Success Stories
Personal injury law firm established since 1982. The goal of this website was to showcase their personality and generational family business while highlighting their Columbus market focus and serving as a lead generator.
- Personal Injury Focus
- Case Results
- Free Consultation
- 48% Visibility Increase
- 4x Closest Competitor
- Top 3 in 5 Practice Areas
- Search visibility grew from 21.51% to 31.79%, now outranking all four tracked Columbus competitors
- Redirected 41 legacy URLs and consolidated 13 overlapping pages into clean practice area pages
- Interviewed 7 attorneys and filmed 6 practice area videos for the new site
- Better Lead Quality
- 8-Month Redesign
- Eliminated irrelevant content causing unqualified leads to pile up
- Deep-dive expert interviews to accurately reflect their capabilities
- Complete redesign improved rankings and streamlined the sales process
— Dan Erb, President, Jones Metal
- 2x Organic Visibility
- 80% Search Imp. Share
- More than doubled organic visibility for high-value charter terms
- Redesigned website to appeal to a high-end clientele
- 80% search impression share via paid ads — dominant local presence
— Stacia Earl, Marketing Director, Lane Aviation
- 78% Visibility
- 12% Google Ads CVR
- 5x Organic Growth
- 78% search visibility — complete domination in the Columbus market
- Optimized core service pages for both conversions and SEO
- 12% conversion rate on Google Ads; 5x growth in organic visibility
— Anthony Young, Managing Member, OilWorks
- Page 1 Rankings
- Multi-Market SEO
- Migrated from Wix to WordPress for stronger SEO performance
- Built unique location and lesson pages for each of 12+ markets
- Ranking page one for key terms in every market they serve
— Jessica Schatz, Owner, Expressions Music
How do we get results like these?
A look inside how we build SEO strategies for our clients.
From Our Co-Founder
How We Helped a Billion-Dollar Company Recover from a Google Penalty
One of The Media Captain’s first clients was SafeAuto Insurance. Our Co-Founder, Jason Parks, helped the billion-dollar car insurance company recover from a Google Penalty back in 2010. The story emphasizes our core philosophy in SEO: There are no shortcuts with Google, and doing things the right way yields the best ROI.
Who We Work With
Types of Businesses We Help with SEO
Whatever your business model, our strategy adapts to how your customers actually search for you.
Real Reviews from Google
Frequently Asked Questions
This can vary based on a website’s authority score. We don’t make any guarantees because of this. Most of the time, month 3 is when results start coming through.
We provide clients with a 30-day opt-out, meaning our contracts are month-to-month and can be cancelled at any time.
1-5 deliverables, depending on the package you sign up for. We schedule discovery calls with prospective clients to determine the right amount of deliverables.
This is not considered a deliverable. This is part of onboarding, and a reason we charge a set-up fee.
We recommend clients sign up for a 5-hour development package. This isn’t per month, you just have the hours stored for future use. That way, if there’s an issue with your website, we can prioritize it and it doesn’t impact the SEO strategy.
Weekly meetings for the first seven weeks. Transition to meetings every other week until month 3. Starting month 3, we meet monthly (unless requested otherwise).
Our clients are integrated into SEMRush. We measure your rankings versus competitors. When you start with us, you’ll have a baseline visibility score, and our goal is to continue to improve this. You’ll also have real-time reporting via our Navigator Tool to monitor your keyword data any time you’d like.
Yes, most of our clients have additional services aside from just SEO. You can view our full suite of services here.
We have 22 Team Members across content, design and development. Most people don’t realize the amount of specialists needed for great SEO.
Yes, if you look at our SEO Menu of Deliverables, AI is a core component of each SEO strategy.
Yes, a differentiating factor is that we deploy all recommendations onto your site, unless instructed otherwise.
The majority of our clients are local businesses, meaning they have a physical location and service local customers. We helped a $1 billion auto insurance and real estate company, so we have experience with enterprise accounts. We’re also well versed in B2B and eCommerce. Being around for 16+ years gives us extensive experience.
We work with businesses nationally. 70% of our clientele comes from Columbus and Ohio, since in our early years, our website was optimized for this.